
Indian spirits just reached a new summit!
Himmaleh Spirits, the trailblazers behind Kumaon&I and Bandarful, have unveiled Neoli Himalayan Rum — a spirit set to revolutionize how the world sees Indian rum.
Pure Sugarcane, Pure Craft
Breaking away from traditional molasses-based rums, Neoli is crafted from freshly pressed Himalayan sugarcane juice, fermented spontaneously, and double-distilled in a classic double retort pot still — a first-of-its-kind innovation in India.
The result?
A vibrant, smooth white rum, laced with subtle vanilla aromas and a crisp, clean sugarcane finish, bottled at a bold 49% ABV.
Spirit of the Himalayas
“Neoli stands for purity, sustainability, and craftsmanship,” says Samarth Prasad, Co-founder of Himmaleh Spirits.
Named after the Nyoli bird, whose call echoes across Kumaon’s valleys, Neoli captures the soul of the highlands — bringing the terroir and tradition of the Himalayas straight to your glass.
Interesting Read
For the Authentic Spirit Lover
In an age where consumers crave authenticity and provenance, Neoli sets a new benchmark. It’s not just a rum — it’s an experience shaped by the land, crafted for a global palate.
“Neoli elevates Indian rum to international standards,” adds Co-founder Ansh Khanna.
Available Now — But Only in Two States!
Currently, Neoli is available exclusively in:
- Goa at ₹3,000
- Uttarakhand at ₹2,700
A global rollout is already in the works — so get ready to see Himalayan rum take the world by storm!
Himmaleh Spirits isn’t just launching a rum — they’re bottling the spirit of the mountains.