Why 2023 Marked a Surge in Liquor Industry Mergers & Acquisitions
Year 2023 has seen approximately 45 deals in Liquor industry ,whereas 27 have been in Spirits Segment 11 into wine segment and 7 in Beer segment .
The year 2023 is seen to have been representing a shift in Merger & Acquisition trends as seen is earlier years of 2020 and 2022, influenced by higher inflation and interest rates.
Notable Beverage
in Year 2023
Noteworthy Spirits Category Deals2023
- Bacardi Took Control of remaining Jay Z’s D’Ussé Cognac
- Beam Suntory Acquired a Stake in Jennifer Lopez’s Delola
- Campari Acquired Courvoisier from Beam Suntory
- Diageo Acquired Don Papa Rum
- MGP Ingredients Acquired Penelope Bourbon
- Molson Coors Enters Spirits Category with Blue Run Spirits Acquisition
- Ole Smokey Distillery Merged with Tanteo Spirits
- Pernod Ricard Acquired Skrewball Peanut-Butter Flavoured Whiskey
- Shaw-Ross Acquired TYKU Sake From Diageo
Noteworthy Wine Category Deals
- Constellation Brands Acquired Luxury Napa Brand Domaine Curry
- E&J Gallo Winery Added Bev to its Portfolio
- E&J Gallo Winery Purchased Hahn Family Wines
- Moët Hennessy Invested in Rosé Wine Specialist Château Minuty
- Treasury Wine Estates Acquired Daou Vineyards
Noteworthy Beer Category Deals
- 8th Wonder Brewery Acquired by Texas Cannabis Company Bayou City Hemp
- Anheuser-Busch InBev Sold Appalachian Mountain Brewery Back to its Original Owners
- Drake’s Brewing to Acquire Bear Republic Assets
- Full Circle Brewing and Speakeasy Ales & Lagers Announced a Merger
- FX Matt Acquired Flying Dog Brewery
- Founders Reclaimed Control of Funky Buddha from Constellation Brands
- Motocross Athlete Carey Hart Acquired House Beer
- Stoup Brewing Acquired Optimism Brewing
E&J Gallo turned out to be the front runner by acquiring 3 brands in 2023
- Bev : A woman-founded beverage brand that makes canned wines and spritzers. Gallo acquired Bev on June 1, 2023, two years after acquiring exclusive U.S. distribution rights for the brand.
- Rombauer Vineyards : A producer of critically acclaimed wines from Napa Valley, Sonoma County, the Sierra Foothills, and the Santa Lucia Highlands. Gallo acquired Rombauer Vineyards on August 29, 2023, for an estimated $85.6 million. The deal includes the Rombauer Vineyards brand, three production facilities, and 700 acres of vineyards.
- Hahn Family Wines : Gallo acquired Hahn Family Wines’ portfolio and tasting room in Carmel-by-the-Sea on June 20, 2023
Other Acquisition Price Tags
The dynamics of Merger & Acquisition seem to be changing in the industry , aligning more strategically due to new brands coming in the market and the family/traditionally owned distilleries where cash inflow is not abundant .
Inspite on thing is sure , that end customers are going to relish the best of brands with the survival of fittest and the tastiest.