Exclusive Travel Retail Single Malt Showcases India’s Craftsmanship to Global Travellers

India’s premium whisky story continues to grow on the international stage as Amrut Distilleries officially introduced Amrut Pravas, a new travel retail-exclusive single malt whisky, at the prestigious TFWA Asia Pacific Exhibition & Conference in Singapore.

Designed especially for global travellers and duty-free consumers, Amrut Pravas reflects the spirit of exploration while celebrating the depth and diversity of Indian whisky craftsmanship. The expression will be available exclusively at airports and seaports worldwide, making it a rare and premium offering for whisky enthusiasts on the move.

A New Chapter for Indian Single Malts

Since entering the international whisky scene in 2004, Amrut Distilleries has played a defining role in reshaping global perceptions of Indian whisky. The company gained worldwide attention after whisky expert Jim Murray praised its iconic Amrut Fusion expression, helping establish India as a serious player in the premium single malt segment.

Today, the Bengaluru-based distillery boasts a portfolio of over 50 whisky expressions, many of which are recognised for their rich character created through India’s tropical maturation process. Faster ageing under Indian climatic conditions allows the whiskies to develop bold and layered flavour profiles that stand out globally.

Crafted for the Spirit of Travel

Amrut Pravas has been carefully developed for the travel retail market under the guidance of COO and Master Distiller Ashok Chokalingam. The whisky represents India’s cultural richness and evolving identity while offering a luxurious tasting experience for international consumers.

The maturation process, influenced by India’s intense tropical heat, gives the whisky remarkable complexity and elegance. With limited availability restricted to travel retail outlets, Pravas is positioned as an exclusive collector’s expression.

Tasting Notes: A Rich and Layered Experience

Amrut Pravas presents a deep golden honey appearance with remarkable clarity.

Nose

The aroma opens with refreshing lemon zest and citrus notes before unfolding into layers of dried fruits, dark chocolate, almond brittle, and smooth vanilla cream.

Palate

On the palate, the whisky delivers honeyed syrup and vanilla custard balanced by almond chocolate, dried fruits, lemon tart, and gentle spice notes. The result is a velvety and complex drinking experience with a refined finish.

Strengthening Presence in Duty-Free Markets

The launch of Pravas builds upon the success of previous travel retail-exclusive launches by Amrut Distilleries, including Amrut Nativity at Bangalore Duty Free, along with strong airport retail presence in Delhi, Hyderabad, and Cochin.

By unveiling Pravas at TFWA Singapore, the company aims to deepen relationships with global travel retail partners and further strengthen the international visibility of Indian single malts.

“A Celebration of India”: Rakshit Jagdale

Speaking during the launch, Rakshit N. Jagdale said:

“We are immensely proud to present Amrut Pravas on the global stage at TFWA Singapore. This expression is a celebration of India in every sense — diverse, vibrant, layered, and constantly evolving.”

He added that the whisky reflects both the spirit of travel and India’s deep-rooted craftsmanship, while also representing the company’s ambition to bring Indian single malts to a broader global audience.

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India’s Whisky Industry Continues Global Rise

With international demand for Indian single malts rapidly increasing, launches like Amrut Pravas highlight how Indian distilleries are no longer competing locally alone — they are becoming influential players in the premium global spirits market.

As travel retail becomes a key gateway for premium spirits discovery, Amrut’s latest release positions Indian whisky firmly in front of a worldwide audience seeking unique and authentic experiences.